A collaboration between RUF and TAG Heuer just makes sense. RUF is an exclusive specialty car manufacturer celebrated for its meticulously engineered production cars. The Swiss watchmaker TAG Heuer has spent well over a century producing beautiful performance-driven watches worn by racing and auto-enthusiasts. Both are artisans in the world of cars— companies obsessed with the designs, materials, and mechanics of their creations.
As part of our capsule collection with RUF, we are releasing an exclusive TAG Heuer Carrera chronograph that would look good on your wrist while behind the wheel of a CTR or with your garage-inspired fit for the gram.

For the uninitiated, chronographs are mechanical stopwatches that exist within a watch along with its timekeeping function. Only the world’s best watchmakers produce this type of complication. But, even more so, this is not TAG Heuer’s first rodeo. The Swiss brand has been attributed with creating the world’s first self-winding chronograph in 1969 with their Calibre 11. Since then, collectors have kept many of the brand’s high-end chronographs in their watch rotation.
Today’s TAG Heuer Carrera Chronograph pulls up in a beautiful and very wearable 42mm stainless steel case. Coming in with the assist, London’s Bamford Watch Department remixed and tailored the historic TAG Heuer Carrera Chronograph for our RUF collection. Looking at the dial, the chronograph includes a customized Bamford green face with yellow accents, complete with branding from RUF, TAG Heuer, and Higsnobiety.
You can find the real star of the show under the hood. The new Heuer 02 in-house movement powers the watch. Composed of 168 components and 33 jewels, the movement has an impressive 80 hours of power reserve and beats at 4 hertz or 28,000 vibrations per hour.
The timepiece sits on your wrist using a Saffiano Verde leather strap with yellow stitching that creates just the right amount of contrast. Those quick enough to cop the limited edition watch will receive the chronograph in a specialty branded box made from green frosted transparent acrylic.

The TAG Heuer Carrera Chronograph is a solid pick for fans of horology and auto history and anyone looking to flesh out the rest of their watch collection.